big-n-italian said:
exactly. if they werent in trouble, they would not take them. their decision about trucks only highlights the VCA's desperation.
plumcrazy said:
They have to accept them. Saw it this am…
The both of you hit the bullseye. This is a desperation move. (I think we found the captain of the Concordia. He’s hired as an adviser at VCA)
Based on simple numbers; to pull in the cash flow that is now missing, VCA needs to diversify the product or appeal to a larger fan base. Some may look at this change as a good thing (almost every truck owner is a granted new member). But what does this mean to the ancillary? Does the magazine now get pages dedicated to trucks and their events? Are you going to create a forum/subforum that are truck only? Are you going to now create a director for truck and truck activities? Does VPA start buying truck parts for stock? These guys are not going to take the number and sit back. (Look at our own thread on the debate. You know that this was not going to stop at just a membership number. This was a hairpin turn with gravel and marbles waiting to happen)
This opened a larger can of worms for them that is not really going to be understood until a few months down the road.
Now back to my Yukon Cornelius imitation.
